Bill Eckstrom

    Claire Eckstrom

    Director of Brand Experience

    Claire brings her talents from the European luxury fashion industry to the EcSell Institute team as the Director of Brand Experience. 
    She began her career in New York City at a small experiential marketing company and saw the onboarding of clients such as Kanye West, Vera Wang, and Marc Jacobs.  In 2015, she moved to a publicly-traded Italian fashion corporation and was charged with relaunching the Jeremy Scott label in North & South America. After a successful relaunch and surpassing her stretch sales goals for the first year, Claire was promoted to lead the sales division of three major labels. This role had her flying oversees for every Fashion Week to collaborate with French, Italian, and other international sales & PR teams to form cohesive and intuitive brand strategies. During her tenure, she pioneered many major retail partnerships and oversaw the launch of several exclusive initiatives at Saks Fifth Avenue, Barney's, Bloomingdale's, and more.
    After coaching young women in sports and mentoring youth & young adults at church, Claire began to notice a curious void of "coaches" within the fashion industry. As much as fashion remains a love, she knew that exploring the realm of coaching in the professional world deserved her full-time attention. She joined the EcSell Institute team in the spring of 2018 with a desire to show the world what having a great coach can accomplish. 
    Claire is a lover of culture - art, food, fashion, and more. She has a dark sense of humor that her EcSell colleagues are kind enough to let her use in excess (our CEO calls it "warped").  You can usually find her in New York City's newest cocktail bar, and she travels to Nebraska every November to go deer hunting with her dad.
    Want to learn more about Claire? Keep scrolling . . . 👇🏻 👇🏻 👇🏻

    Learn more about Claire 


    Favorite quote

    "One speed, full speed." - Bill Eckstrom

    What song(s) have you completely memorized?

    I know all the words to Bach's "Toccata and Fugue in D minor".

    What's the best single day on the calendar and why?

    The first day of the year that it's warm enough to picnic in Central Park. 

    Favorite emoji


    Who inspires you to be better?

    Dogs. We don't deserve them. 


    Favorite EcSell Institute memory

    Summit 2018: Nashville, last night in town, the whole team dancing and singing along to the live band in a bar on Broadway.

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