This is part two of a three part series on sales incentive programs. In part one we defined the difference between Intrinsic Rewards versus Extrinsic Rewards. In part two we share descriptions of the four intrinsic rewards and how workers view them. In part three we look how to build a highly engaged sales culture by using intrinsic rewards. This information comes from a powerful article we found on Rewards and Recognition written by Kenneth Thomas, author of Intrinsic Motivation at Work: What Really Drives Employee Engagement. In his work with managers, change agents and training specialists, he has developed seven guidelines for building a culture that supports high levels of engagement and intrinsic rewards.