- 12th ANNUAL -

The Coaching Effect Summit

September 28-30, 2020 I New Orleans, LA




Travis Thomas

Performance Coach & Founder of Live Yes And!

Talk Outline

Dr. Tiffany Jana

Top Inclusion Expert & Founder of TMI Consulting

Talk Outline

Eric M. Bailey

Leading Expert in Organizational Behavior & Founder of Bailey Strategic Innovation

Talk Outline

Bill Eckstrom

World's Foremost Authority in Metric-Based Performance Coaching & Growth

Talk Outline



About the Event

Attending an EcSell Institute coaching event will not only give attendees a fresh, new approach on sales coaching, but also actionable takeaways that can be implemented immediately to reach peak performance levels and increased sales. 

Who should attend this event?

Anyone, from any industry/company size, who is responsible for leading, coaching or managing a team to perform at a higher level should attend this event. 

The ROI of This Event

The ability for managers and leaders to learn how to become a better coach for those on their teams has never been more critical to an organization's bottom line: 

  • The top 20% of sales coaches bring in $4.3 million more per manager ever year than the bottom 80%. 
  • Sales managers who play a demotivating role within their organization led teams that perform 9% lower, equaling a $2.1 million decrease, than sales managers who are highly effective at motivating their reps.
  • Sales leaders who spend only 2 hours of coaching per month per rep achieve 90% of sales goal. Those who spend more than 3 average 107% of goal. 
What can attendees expect to learn?

World-renowned speakers will present on data and research-based topics in areas such as psychology, team performance, development, and so much more. Attendees will leave with an understanding of how top performers become top performers and how to take the proper steps to become one too.

The Agenda

Summit 2020 Agenda
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  • Will
  • Angela
  • Bill
  • Stacia
  • Anna


Luxurious amenities. Maximum convenience.
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Located on world-famous Bourbon Street, Royal Sonesta New Orleans effortlessly combines timeless elegance and southern refinement, setting itself apart from other French Quarter hotels.

Following registration, expect to receive a link to make hotel reservations to stay at this resort-like hotel under EcSell Institute's room block. 

Your Summit registration investment includes all breakfasts, lunches, and refreshments served during the event as well as all needed materials.

The hotel is a 37 minute drive from Louis Armstrong New Orleans International Airport to The Royal Sonesta. 

Check it Out


Our attendees are a diverse group of sales leaders from across the world who regularly attend year after year. 

 “I felt that I got the value for my time and financial investment by noon on day one.  There were solid strategies given that were simple to understand and implement - all information was geared toward our end goal of driving sales performance and achieving results!”

Debbie M.
Director of Field Sales
"Honestly, I was a wet rag by the end of the program. You guys educated but more importantly you challenged and inspired. I am a better person for having spent time with you. Thank you so very much! I will be back!"
Jim P.
EVP Sales & Service

"This event is inspiring, engaging and personal. The theme was well established throughout all of the presentations. I honestly learned so much that I will be putting to meaningful use. Also, the EcSell team was all fabulous - prepared, welcoming, available. There was a sense of camaraderie from the get-go."

Betsy V.
Director Account Management


"A breath of fresh air to be trained to self improve and not just focus on sales/numbers/close. We can't be successful sales leaders without growth and improved coaching ability for our teams."

Shawn F.
Regional Sales Manager

"I really liked the actionable items that came out of the Summit presentations and was able to take something away from almost every presentation. It was a very profound experience and enjoyed meeting people who have the same management issues I do. I really look forward to coming again!"

Kristi A.
Director of Global Customer Solutions & Support


"Connecting with other sales leaders and having time to think about our business, and not operate in it, were two highlights of this event for me."

Nick B.
Branch Manager


Michelle Gielan

National CBS News anchor turned positive psychology researcher

John Rood

Global SVP of Marketing for Disney Channel Worldwide

Stephanie Chung

President of JetSuite and neuroscience selling expert

Kayla Montgomery

Long distance runner from E:60's feature "Catching Kayla"

Full interview

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